About Andy Priaulx Performance Management

To succeed in motor racing at the highest level drivers need to excel in a multitude of areas both in and out of the car.  Vast amounts of effort are spent by teams on engineering and developing their cars but surprisingly very little is spent on the key ingredient … the driver. 

Triple World Champion Andy Priaulx has set up APPM to offer a comprehensive driver development programme which trains drivers to become elite performers and champions of the future. 

Andy runs the company in association with his long time driver coach John Pratt, peak performance expert Enzo Mucci and BTCC ace Anthony Reid.   Their joint experience in understanding driving technique and performance management is unrivalled in the industry and is a powerful tool for drivers to use. 

The APPM Coaching Team

John PrattJohn Pratt

  • Andy's Priaulx's driver coach for 12 years
  • Highly successful driver in Formula Ford, F3 and Saloons
  • Founder of Johnny Herbert Rockingham Experience
  • Former Senior instructor at Silverstone

Enzo MucciEnzo Mucci

  • F.Ford Champion and raced F3, saloons and GT’s
  • Official Driver Coach for Formula BMW, for 5 years
  • UK’s top Peak Performance Expert
  • Founder of EMC International (Human Excellence Company)

Anthony ReidAnthony Reid

  • BTTC works driver for Ford, Nissan and MG
  • Japanese F3 Champion
  • 3rd Overall in Le Mans 24hrs
  • Former chief instructor at the Jim Russell Racing School

APPM News

4th October 2009

Congratulations to Colin Turkington on winning the British Touring Car Championship with a fantastic drive in the final race

4th October 2009

Alex MacDowall takes a comanding win in round 19 of the Renault Clio Championship at Brands Hatch to confirm his 2nd place in the Championship

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